Senior Digital Marketing Associate - Chase Home Lending

Job Description

The Home Lending Marketing team seeks a highly motivated Senior Marketing Associate to shape and execute digital paid media, branch support, influencer, and creative initiatives. This role partners with cross-functional teams to develop and manage impactful, compliant marketing campaigns, driving strategy from concept to deployment. The ideal candidate excels at collaboration, communication, and campaign execution, managing multiple projects and adapting seamlessly to changing priorities to support business growth.

As a Senior Digital Marketing Associate within Chase Home Lending, you will leverage your expertise to shape strategy and drive creative execution. In this highly visible position, you will lead impactful campaigns to build awareness for Home Lending, utilizing paid media, influencer partnerships, branch merchandising, and Sports & Entertainment venues. You will collaborate closely with strategy partners, external agencies, and Chase Centers of Excellence to bring paid media and digital campaigns to life in a compelling and emotionally resonant way.

Job Responsibilities:

• Lead omnichannel marketing from strategy to deployment.
• Collaborate effectively with marketing strategists, cross-functional teams, agencies, and our in-house Brand and Paid Media Center of Excellence (COE).
• Manage digital paid media, influencer partnerships, branch merchandise, landing pages, and more.
• Analyze creative performance data to optimize campaigns and recommend enhancements.
• Ensure campaigns are on-strategy, on-time, and on-budget.
• Contribute innovative and creative ideas and best practices.
• Optimize campaigns to improve results, find efficiencies, and reduce costs.

Required Qualifications, Capabilities, and Skills:

• Bachelor’s degree in Marketing, Advertising, Business, or a related field.
• 5+ years of experience in marketing, advertising, or digital media.
• Experience creating, managing, and deploying digital paid media (OLV, social media, display, streaming audio) and launching strategic influencer campaigns.
• Team player with a positive, can-do attitude; comfortable with continuously changing opportunities and priorities.
• Proven initiative, influence, and results orientation.
• Knowledge of current marketing trends and best practices.
• Skilled at translating strategy into creative execution and managing complex campaigns.

Preferred Qualifications, Capabilities, and Skills:

• Consumer marketing experience; financial services or agency background

About Us

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About the Team

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.

Marketing & Communications teams shape the firm’s brand and protect and grow the firm’s excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center & the US Open. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.