Marketing Web Developer
Manifest Solutions is seeking a Marketing Web Developer for a position in Columbus, OH.
Job Accountabilities:
- Builds, tests, and optimizes a secure website to support the evolving business need
- Provides continued maintenance support for company website and other web properties.
- Collaborates with graphic designers, content authors, external vendors, services, and agencies to create a consistent online user experience that meets their needs and expectations
- Performs routine site audits, as well as ongoing maintenance, on a proactive and as-needed basis.
- Apply strong problem-solving skills and attention to detail to deliver experiences that engage our customers and accomplish marketing objectives.
- Maintain communication with team members and supervisors concerning the direction of the website.
- Collaborate with various stakeholders internally to build consensus and generate marketing content including, but not limited to, case studies, whitepapers, blog posts, e-books, social media posts, video scripts, infographics, emails and web copy.
Qualifications:
- BA/BS degree in related field or equivalent combination of education, certifications, and experience in areas of related disciplines
- 5+ years of relevant experience that includes at least 3+ years of designing for a digital-first (and mobile) environment
- Knowledge of Agile development methodologies and previous experience in a B2B marketing environment
- Proficiency in Webflow, including Webflow Designer , CMS management, and custom code integration
- Has worked closely with marketing or in a marketing organization in the past, can work well from a solid brief, and may have some experience working for a B2B business
- Proficiency in HTML, CSS, and JavaScript with experience integrating custom code within Webflow environments
- Has a mastery of web development and creating responsive interfaces that incorporate accessibility. Proficiency in building reusable code for future use and optimizing web pages for maximum speed and scalability
- Strong technical SEO background and expertise in optimizing SEO using tools such as Google Analytics, Google Search Console, and SEMrush
- Has experience supporting websites offered in multiple languages
- Has a firm understanding of key design principles and online user interface conventions. Developing features to enhance the user experience while maintaining brand consistency throughout the design
- Experience with content management systems (CMS) and marketing automation platforms (MAP) to support the execution of multi-tactic digital campaigns
- Experience with third-party integrations and automation tools (Zapier, Make.com, or similar platforms)
- Online delivery of PDF, Video, and other file types
- Experience working with web analytics platforms and creating web performance reports
- Understanding of network diagnostics and analytical tools
- Knowledge of version control systems (Git) for code management and collaboration
- Ability to troubleshoot and optimize web pages for function, security, and responsiveness
- Basic understanding of web security principles and secure coding practices
- Excellent written and verbal communication skills
- Ability to work independently and manage time efficiently
- Experience with performance monitoring tools (Google PageSpeed Insights, Lighthouse, Browserstack)
- Additional preferred experience with animation libraries (GSAP) and advanced JavaScript functionality
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