Community Liaison
Job Description
Job Description
Job Responsibilities:
- Determines primary decision makers and proactively builds positive, solid working relationships with members of the medical community and partners.
- Promotes and positions Hospice's patient care service through regular visits in a manner that illustrates and reflects the Hospice's quality of care and unique capabilities.
- Works to build the brand of the hospice as the preferred hospice provider in our service area to achieve and exceed agency goals for growth and census management.
- Makes regular, planned calls to secure new referrals, build census, and meet established goals on new and existing, referring physicians; facilities; case managers discharge planners and social workers in hospitals and skilled nursing facilities; and other health care providers.
- Conducts initial meeting with the patient and family giving an overview of hospice service and philosophy and obtains consents for care.
Qualifications:
- Bachelor's degree in related field preferred. Additional experience may be substituted for educational requirement.
- Minimum two (2) years of sales/marketing experience in healthcare required. Hospice/palliative marketing experience strongly preferred.
- Skilled at establishing/maintaining working relationships with key staff, marketing contracts, and clinical staff to ensure thorough understanding of Hospice services.
- Proven ability to generate and maintain relationships with new and existing accounts including physicians, healthcare professionals, and community agencies.
- Prior clinical experience is a plus.
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