Salesforce Marketing Cloud & Data Cloud Developer

We are looking for a Salesforce Marketing Cloud & Data Cloud Developer to join our IT team. The ideal candidate is a certified Salesforce professional with deep experience in designing customer journeys, building marketing automations, and integrating external data into Salesforce Data Cloud.

This role will focus on delivering personalized, data-driven customer experiences by connecting diverse data sources, harmonizing customer profiles, and building scalable marketing solutions.

Key Responsibilities:

• Design and implement customer journeys in Journey Builder and Automation Studio, enabling multi-channel engagement through email, SMS, and push notifications.
• Connect and integrate external databases and APIs into Salesforce Data Cloud, ensuring unified customer profiles and reliable data pipelines.
• Build and maintain data ingestion flows, data models, and calculated insights within Data Cloud to power segmentation and personalization.
• Write and optimize AMPscript, SQL, and SSJS to support dynamic content, audience targeting, and automation.
• Partner with business stakeholders to translate marketing requirements into scalable technical solutions using Marketing Cloud and Data Cloud.
• Establish and enforce coding, deployment, and data governance standards across Marketing Cloud and Data Cloud development.
• Create and maintain technical documentation for journeys, data integrations, and automation processes.
• Mentor junior Salesforce developers, promoting best practices in journey development and data connectivity.
• Stay current with Salesforce Marketing Cloud and Data Cloud releases, features, and best practices to continuously improve solutions.

Qualifications:
Required:

• Bachelor’s degree in Computer Science, Information Technology, or related field.
• 5+ years of hands-on Salesforce Marketing Cloud development experience.
• Active Salesforce certifications (e.g., Marketing Cloud Developer, Marketing Cloud Consultant, Data Cloud Consultant).
• Proven ability to create and optimize customer journeys using Marketing Cloud (Journey Builder, Automation Studio, Email Studio, Mobile Studio).
• Strong proficiency in SQL, AMPscript, SSJS, and API integrations.
• Experience with Salesforce Data Cloud, including data ingestion, modeling, identity resolution, and calculated insights.
• Solid understanding of data-driven marketing, personalization, and segmentation strategies.
• Excellent communication and collaboration skills.

Preferred:

• Experience with Salesforce DevOps tools (Salesforce DX, Copado, Gearset).