B2B Sales Manager - Engineering Brands

Job Description

Job Description

Description:

WTWH Media is seeking an experienced B2B Media Sales Manager with measured success in developing new sales and managing existing accounts. The position is responsible for driving revenue in the Engineering product suite to develop a pipeline of new clients in each respective industry, field inbound inquiries and grow existing accounts.

This pivotal role will have a specific focus on growing Design World and Control Engineering brands in the Engineering Portfolio of the WTWH business, selling media packages to manufacturers. This position requires someone who is ambitious, self-motivated, energetic and demonstrates strong initiative and is an experience sales representative comfortable selling online advertising, custom content, webinars, newsletters, and lead generation products. Job requires the ability to communicate effectively via email and in person through utilizing power point and other multi- media presentations. Must be willing to travel and enjoy being a member of a team.

The candidate should possess strong business development skills, high standards for professionalism and quality, excellent account management and organizational skills, and have a growth mindset. They should also possess the ability work both independently and directly with team members, as well as build strong relationships with other departments in the company and collaborate with them.

The ideal candidate does not have to have an engineering background but should have a keen interest in marketing strategies and tactics specific to supporting and helping customers develop comprehensive print and online media programs to grow their business. They should not be afraid to delve into technical topics or learn new industries. The sales process is relationship oriented with high level of accountability expected.

This is a full-time, salaried position with commission opportunities with the ability to work remote. Travel is required to industry events and meeting with clients and prospects (approx. 20%).

Responsibilities

• Build and manage a pipeline in SalesForce
• Attend tradeshows to nurture and develop partnerships and client relationships
• Conduct outbound calling and emails into vertical market targets
• Conduct discovery calls and developing proposal decks for prospects and nurture leads
• Work with vertical brand leaders and management on cross-vertical proposals and account relationships as required
• On-board and track deliverables upon executed engagement agreements / projects
• Assess lead quality and schedule appointments with prospects as appropriate
• Own a budget and forecast throughout the year
• Coordinate with accounting team on invoicing and other billing/receivable matters
• Conduct research that supports the development of the sales pipeline, such as performing company searches or gathering client or market trend information
• Communicate feedback from leads and customers as appropriate within the organization
• Work with management, events, marketing and custom content teams as needed
• Stay updated on industry and new products and services
• Identify and respond to problems with clients and suggest resolution to management
• Prepare and engage in weekly/monthly sales reporting and meetings

• 8+ years of work experience in B2B sales roles, preferably within the media sector
• Proficiency using CRM software, MS Office and/or Google Suite
• Basic knowledge of sales performance metrics
• Experience in face-to-face sales at industry events/client offices and working with clients/agencies on B2B media campaigns
• Bachelor’s degree from an accredited institution in marketing, sales, or a related field (preferred)
• Experience with negotiation and consultative, solution-based sales approaches
• Commitment to revenue growth and client service delivery
• Ability to follow processes and procedures, and exercise sound judgment
• Attention to detail, ability to multi-task, and organized record-keeping
• Professional conduct in communication, appearance, and work output
• Ability to set goals, meet deadlines, and maintain integrity
• Ability to build rapport with clients and team members
• Written and verbal communication skills, including experience in outbound phone sales
• Ability to work independently and as part of a small team
• Capacity to learn quickly and adapt to a fast-paced environment

We Offer

• Competitive salary and remote work environment
• Premium medical, dental, vision and other health plans – you choose what fits your needs
• Full vested 401(k) match to help you prepare for your retirement future
• Generous paid time off, including vacation, sick, float, bereavement, 12 office holidays and flexible working hours
• Supportive work/life balance and paid parental leave
• Dynamic, dedicated, fun and hard-working environment
• Collaborative work environment in a growing market, consistently ranked as a Top Workplace and included on the Forbes 5000 Fastest Growing Companies for 5+ years

ABOUT WTWH MEDIA

WTWH Media ( is an award-winning, digital first B2B media and marketing company that connects brand marketers with targeted, hard-to-reach audiences. WTWH Media serves three core industry verticals, including (i) Engineering, (ii) Healthcare & Life Sciences, and (iii) Foodservice, Retail, and Hospitality. The company’s content is delivered through an omnichannel strategy consisting of 80+ websites, e-newsletters, sponsored content, social media management, in-person events, virtual events and webinars, podcasts, and nine brand to demand print publications. Founded in 2006, WTWH Media LLC, a multi-year Inc. 5000 honoree and repeat Best Workplace winner, is an integrated B2B media company with more than 80+ websites, 12 in-person events, seven print publications and custom digital marketing services. WTWH recognizes two main drivers in the marketplace, among many others, that set the pace and tone of its businesses: media consumption has changed forever, and continues to evolve at an extremely fast pace & marketers must have increasing ROI to justify marketing investment.

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