Media Strategist

Media Strategist at Salem Media Group, Inc summary:

Seeking a high-energy media sales Business Development Representative to aggressively prospect and close new advertising accounts across digital (SEM, SEO, programmatic, OTT/CTV, social), podcasts, radio, and events. Role requires designing integrated, data-driven marketing strategies, delivering consultative ROI-focused proposals, maintaining CRM and sales forecasting, and consistently meeting revenue targets. Requires 3+ years in B2B/media sales, strong digital marketing knowledge, consultative selling skills, and resilience with uncapped commission-based compensation.

Overview:

Business Development Representative - Media Sales

Salem Media seeks a high-energy sales hunter - Account Executive - to drive new business growth across our complete advertising portfolio including digital (SEM, SEO, programmatic, OTT/CTV, social media), podcasts, radio and events. Combine aggressive prospecting with digital marketing expertise to deliver consultative, ROI-focused solutions for local and regional businesses.

Responsibilities:

Key Responsibilities

• Aggressively prospect and close new accounts through cold calling, networking, and strategic outreach
• Design customized, integrated marketing strategies across traditional and digital platforms
• Present compelling, data-driven proposals demonstrating clear ROI
• Meet and exceed monthly, quarterly, and annual revenue targets
• Build strong client relationships and identify growth opportunities
• Maintain accurate CRM records and forecast pipeline
• Stay current on trends and competitive landscape

Qualifications:

Required Qualifications

• 3+ years in business development, B2B sales, or media/digital advertising sales
• Proven track record consistently exceeding new business goals
• Strong digital knowledge : SEM, SEO, programmatic, OTT/CTV, social media, email marketing
• Consultative selling approach with exceptional communication skills
• CRM proficiency and data analysis capabilities
• Bachelor's degree in sales, marketing, business, or equivalent professional experience preferred

What Sets You Apart

You're a relentless prospector who combines hunter mentality with consultant-level expertise. You thrive on turning cold prospects into long-term partners through strategic problem-solving. Resilient, goal-driven, and genuinely invested in client success.

Benefits:

Why Salem?

• Comprehensive multi-platform solutions portfolio
• Uncapped earning potential: competitive base + commission
• Research and pre-sales support team
• Career advancement opportunities
• Award-winning "Great Place to Work" culture
• Full benefits: health, dental, vision, 401(k), PTO

EEO Statement:

Come see how Salem is DIFFERENT and why we’ve been certified as a “Best and Brightest” equal opportunity employer.

#HP1

Keywords:

media sales, business development, digital marketing, programmatic advertising, OTT CTV, SEM SEO, consultative selling, lead generation, CRM forecasting