Marketing and events coordinator
Overview
The Marketing Events Coordinator will play a key role in bringing Doyon Technology Group's brands to life through exceptional event execution. From dynamic in-person tradeshows and conferences to engaging webinars and virtual experiences, this position will manage the details that make events successful, memorable, and measurable. Working closely with the Director of Marketing, this role will coordinate with internal teams, clients, and partners to deliver high-impact events that support lead generation, brand awareness, and customer engagement. As part of a collaborative, entrepreneurial team, the ideal candidate is resourceful, organized, and able to balance priorities across multiple companies within the group. Responsibilities- Plan, coordinate, and execute in-person events (tradeshows, conferences, networking functions), handling venue contracting, logistics, and on-site management including setup, troubleshooting, and teardown.
- Manage virtual events (webinars, hybrid sessions), including platform setup, speaker coordination, registration, attendee check-in, and interactive elements.
- Collaborate with the Director of Marketing to develop and implement event marketing strategies and promotional campaigns (email, social media, partner promotions).
- Develop and manage event budgets; negotiate with vendors to secure cost-effective outcomes without compromising quality.
- Coordinate the deployment of event-related email campaigns and social media posts using approved creative assets.
- Host internal pre- and post-event meetings to align teams, review plans, and capture lessons learned.
- Present event recaps, performance metrics, and key takeaways during recurring team meetings and larger internal calls.
- Track event metrics-attendance, leads, engagement, feedback-and analyze data for post-event evaluation and ROI reporting.
- Ensure legal, safety, and compliance requirements for venues and virtual platforms are met.
- Coordinate with external stakeholders (vendors, sponsors, partners) and internal teams (sales, creative, product) to align messaging and event goals.
- Work cross-functionally across multiple companies, stakeholder groups, and priorities, while effectively juggling competing deadlines and deliverables.
- Maintain logistical timelines and project deliverables in project management tools (e.g., Asana) to ensure deadlines are met.
- Travel as needed to attend events and network; represent Arctic IT professionally.
- Monitor industry trends and platforms to innovate future event experiences and maintain a competitive edge.
- Perform other duties as assigned.
- Bachelor's degree in Marketing, Communications, Business, or related field preferred; or equivalent relevant work experience.
- 2-4 years of experience in event coordination, marketing, or related field (experience in technology or B2B industry a plus).
- Proven track record of managing both in-person and virtual events.
- Experience with lead management and event reporting in CRM systems (e.g., Salesforce, HubSpot).
- Proficiency with virtual event platforms (e.g., Zoom Webinar, GoToWebinar, Microsoft Teams, or similar).
- Proficiency in project management tools such as Asana, Monday.com, or Microsoft To Do.
- Experience with event management platforms (e.g., Eventbrite, Cvent, Bizzabo) and marketing automation tools (e.g., Mailchimp, HubSpot).
- Familiarity with compliance needs, including permits, health, and safety requirements.
- Proficiency with MS Office and/or Google Workspace; familiarity with event or project management software.
- Experience in vendor management and contract negotiation.
- Experience promoting events via social media platforms.
- Applicants are subject to background checks and must meet eligibility requirements related to the clearance process.
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