Media manager - marketing

Performance Media Manager

Position Overview

Our client is seeking a Performance Media Manager who will be responsible for accelerating the performance media creative strategy through tactical plan optimizations to deliver on business growth goals for lines-of-business, divisions, and Enterprise. They will advance personalization across paid media channels, identifying the right mix to achieve growth at scale. Oversee agency's development and execution of tactical plans for adherence to their investment principles, strategy, and best practices, all while delivering on performance metrics and driving growth tied to business outcomes.

This is a full-time direct hire role in a hybrid environment with Monday through Thursday being on-site. The role comes with full benefits, has a performance based annual bonus structure, as well as a performance based annual equity bonus.

Key Responsibilities

• Manage the ongoing performance media creative strategy and optimizations to drive to business outcomes, leveraging data/performance results and audience signals/insights to guide approach with agency and internal stakeholders
• Managing budgets of up to $25 million
• Managing agency partnerships with companies such as Rakuten
• Partner with internal and cross-functional team members to advance MMM learnings, identifying the right mix of targeting and contextual creative to drive personalization at scale across all paid media channels
• Manage the performance media creative tactical briefs and audience/version mapping for internal creative teams
• Facilitate performance creative reviews with cross-team collaboration with site experience, digital communications, lifecycle marketing, creative, brand marketing and agency teams
• Oversee high-velocity, rapid testing plans for Integrated Media, partnering with creative and brand marketing teams to ensure holistic testing approach across all channels and document ongoing learnings tied to performance
• Oversee and guide agency's tactical plan development and optimizations, ensuring alignment to media strategy, business goals and customers
• Surface new media innovation opportunities, gain support from internal stakeholders, and ongoing performance socialization
• Provide and socialize reporting across teams and stakeholders consistently/frequently
• Develop media presentations to relevant stakeholders, leadership, teams, etc.
• Manage all other assigned projects to ensure they are on track and gaining organizational support and identify and solve for roadblocks/gaps; report progress routinely to supervisor; prepare and distribute routine progress reports to department leadership
• Demonstrate dedication to Kroger Marketing Vision, the principles of advertising, marketing and media
• Participate in change management to grow the company's knowledge of advertising, marketing and media, reducing friction and priming innovation to unlock short-term and long term success
• Must be able to perform the essential job functions of this position with or without reasonable accommodation
  
  

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• 3+ years of experience in performance media management, with a focus on affiliate marketing and paid search.
• Results oriented, comfort with change and complexity, and rapid learner
• Ability to effectively manage multiple tasks and priorities within a fast-paced, dynamic, collaborative environment
• Innovative, detail oriented, strong analytical and decision-making skills
• Excellent oral, written, presentation, people, diplomacy, and time management skills
• Proficient in Microsoft Office
  
  

In this position, you may have access to client or customer systems, confidential and/or proprietary information or data. This position is onsite and requires you to work closely with other individuals in a collaborative team environment.

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Tara Freihofer - Recruiter

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.

This job was first posted by Creative Circle on 09/08/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.

Creative Circle is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements. United Healthcare creates and publishes the Transparency in Coverage Machine-Readable Files on behalf of Creative Circle.

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