Marketing Coordinator - SportsOhio
Job Description
Job Description
MARKETING COORDINATOR - SportsOhio
SOD SFM, LLC
LOCATION: Dublin, OH
DEPARTMENT: MARKETING
REPORTS TO: GENERAL MANAGER
STATUS: FULL-TIME (EXEMPT)
ABOUT THE COMPANY:
SportsOhio is a premier sport, recreation and entertainment destination focused on improving the health and economic vitality of Dublin, OH. You will be joining a championship level team focused on fun, fulfillment and service built to enrich the community as well as your career and personal growth.
SportsOhio is a managed facility by Sports Facilities Management, LLC, a Sports Facilities Companies (SFC) company. SFC is the nation's leading resource for managing and developing sports, recreation, wellness, and events facilities. We provide a highly collaborative and supportive culture that raises our team members to new levels of career growth. Together, we will carve a path in a hyper-growing industry where you will enjoy the journey and learn from the industry's best while having some fun.
SFC has been awarded national recognition as a Top Workplace and is considered a workplace of choice. Our mission-focused company is highly entrepreneurial, team-oriented with a culture centered on collaboration, accountability, excellence, and service. We are growing rapidly and looking for high performers at every level to grow with us.
POSITION SUMMARY:
The Marketing Coordinator is responsible for promoting the destination as a premier venue for sports, events, conferences, and special activities through strategic marketing and advertising efforts. This role supports revenue growth and brand visibility by partnering with facility staff, vendors, and the corporate marketing team.
PRIMARY RESPONSIBILITIES WILL INCLUDE, BUT ARE NOT LIMITED TO THE FOLLOWING:
- Crafting the marketing plan in partnership with the General Manger and Marketing team
- Executing the marketing plan and strategic initiatives
- Managing and updating company website(s)
- Content development for digital or print
- Press release writing and media relations activities
- Managing social media business accounts including regular posting and management of content calendar
- Participating and assisting the planning and implementation of events, tournaments, and rentals
- Assisting in maintaining an event calendar of rental/tournaments booked, as well as, listing all facility activities planned
- Managing facility presence with industry publications, trade shows, and associations
- Preparing and presenting regular reporting on marketing strategy and results
- All other duties assigned by management
THE IDEAL CANDIDATE HAS:
- Proven success in consumer marketing, branding, and destination-specific campaign execution
- Experience in youth and amateur sports marketing or related industries
- Experience using a CRM to manage and nurture prospective and current customers
- Experience in sponsorship sales, activation, and partnership development
- Experience promoting, booking, and delivering special events
- Experience using market research and consumer insights to support sponsorship, partnership, and business development efforts
- Experience managing corporate websites in WordPress
- Action-oriented with a strong sense of urgency and efficiency
MINIMUM QUALIFICATIONS:
- Bachelor's degree in business administration, marketing, advertising, or a related field; or a minimum of 2 years of experience in a similar position
- Experience measuring and reporting marketing and advertising campaign performance, including ROI, efficiency, and effectiveness
- Ability to develop content and write in alignment with company voice
- Experience writing press releases and managing media relationships
- Experience managing business accounts across social media platforms, including Facebook, Instagram, and Twitter
- Proficiency in Microsoft Outlook, Word, Excel, and PowerPoint
- Working knowledge of Adobe Creative Suite, specifically InDesign and Illustrator
- Working knowledge of Hootsuite and Meta Business Suite
- Ability to identify and create promotional opportunities that support revenue goals
- Excellent interpersonal, problem-solving, negotiation, verbal, and written communication skills
- Strong organizational skills, attention to detail, and ability to meet deadlines
- Ability to work a flexible schedule, including nights, weekends, holidays, and extended hours
WORKING CONDITIONS AND PHYSICAL DEMANDS:
- Must be able to lift 30 pounds waist high
- May be required to sit or stand for extended periods of time whether indoors or outdoors, and squat, stoop, or bend
- Will be required to operate a computer
- Facility has intermittent loud noise level
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