Customer Marketing & Retention Specialist
About the Role
Joyce is hiring a Family & Friends Campaign Specialist to grow repeat business and referrals from our previous customers through an established rewards program. You’ll be both customer-focused and creative , managing segmented outreach, email campaigns, outbound calling, customer follow-up, and special events. You’ll also lead showroom sales and help analyze results to improve performance. Serve as the primary point of contact and trusted representative for our existing customers.
Compensation
$45,000 Base Salary with Bonus Incentives
$60,000- $65,000 in Total Compensation
What You’ll Do
- Segment previous-customer lists and manage campaign workflows
- Create, schedule, and improve email/text campaigns (offers, events, rewards reminders)
- Call customers to re-engage, set appointments, and drive referrals
- Track earned referral rewards and coordinate timely reward delivery/communications to customers (confirmation, fulfillment, and follow-up).
- Oversee calling agents (lists, scripts, coaching, tracking outcomes)
- Assist with service issue coordination to protect customer loyalty
- Lead showroom sales and customer special events
- Track and report campaign performance (appointments, referrals, conversion, revenue impact)
Requirements
What We’re Looking For
- 2+ years in email marketing, customer marketing, retention, or campaign management
- Strong customer communication skills (phone + written)
- Comfortable working with customer lists, segmentation, and reporting
- Organized, proactive, and able to juggle multiple priorities
- Bonus: experience managing calling teams, events, or showroom/retail sales
Benefits
Why Joyce
- Established referral and rewards program with real customer impact
- A role that blends marketing, customer experience, and sales support
- Opportunity to own campaigns end-to-end and drive measurable growth
- Benefits
- Health, Dental, Vision Insurance
- 401k with 25% company match (no cap)
- Vacation and PTO included
- Employee Discount for home improvement services
- Employee referral bonus
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