Sales Consultant

Rural King
Norwalk, OH

Outside Sales Consultant

The purpose of the Outside Sales Consultant is to play a pivotal role in assisting customers with their agricultural and household needs. With a store knowledge of farm equipment, power equipment, tools, and home essentials, you will provide exceptional customer service and expert advice to ensure a positive shopping experience.

Provide excellent customer service by helping potential customers find power equipment products that match their specific applications and needs.

Engage the customer in meaningful conversations to understand their specific needs, preferences, and budget constraints by utilizing our customer engagement model.

Assist customers throughout the retail financing process and ensure all requirements are met prior to the release of the tractor.

Manage the ordering of many types of Power Equipment for store stock as well as customer special orders.

Assist with receiving, moving, and displaying power equipment products.

Follow the Outdoor Merchandising Guide to its entirety, to ensure that all products are set and maintained to company standards.

Conduct power equipment demonstrations when necessary.

Assist customers in locating items within the store and recommend suitable alternatives if a particular product is unavailable.

Actively listen to customer concerns, address any questions or issues promptly, and provide appropriate resolutions or escalate to the supervisor, if required.

Collect customer contact information for situations that require follow-up such as times we are out of a product but expecting it to arrive soon, customer order arrives, new product is received that they might be interested in.

Establish and maintain healthy, long-term relationships with customers to generate repeat business and referrals.

Provide expert advice and product knowledge to customers regarding a wide range of products such as power equipment, mowers, log splitters, UTVs, fencing, 3-point equipment, and trailers.

Demonstrate the features and benefits of the products, conduct product demonstrations, and explain technical specifications, as necessary.

Utilize upselling and cross-selling techniques to maximize sales and increase the average unit per transaction.

Promote exclusive offers and awareness of store loyalty program.

Process special orders, operate the POS register, and resolve return issues as needed.

Collaborate with team members to achieve sales targets, foster a cooperative work environment, and contribute to the overall success of the store.

Participate in training sessions and stay updated on product knowledge, sales techniques, and company policies and procedures.

Contribute to the visual merchandising efforts by zoning product displays, ensuring proper signage, and maintaining a clean and attractive sales floor during periods when not assisting customers.

Ability to work outdoors in elements such as Heat, Cold, Rain, Snow, Wind depending on your location.

Participate in cross-training for flexibility in various departments and responsibilities.

Actively participate in learning initiatives offered such as training programs, workshops, and webinars. Leverage these opportunities to acquire new knowledge, refine existing skills, and stay current on the latest developments.

Provide friendly, proactive, and professional internal and external support to others, assisting with inquiries, concerns, and issues promptly and effectively.

Demonstrate behaviors that exemplify Rural King's Values: People First, Integrity, Attitude, Initiative, Teamwork, Accountability, and Continuous Improvement.

Perform other duties as assigned.

Posted 2026-03-09

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