Associate Director of Admissions
JOB SUMMARY
The Associate Director of Admissions serves as a key member of the admissions leadership team, providing strategic direction and operational oversight for campus visits, recruitment events, and the day-to-day functions of the undergraduate admissions office. This position combines hands-on recruitment responsibilities with supervisory duties, managing both staff and programs to create exceptional experiences for prospective students and families. The Associate Director works collaboratively across campus to build strong partnerships with athletics, academic affairs, financial aid, and other departments to advance enrollment goals. The ideal candidate brings supervisory experience, advanced proficiency with Slate CRM, strong organizational skills, and a willingness to travel for recruitment purposes.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Campus Visit and Event Management
- Oversee and continuously improve the on-campus and virtual guest experience including individual visits and virtual appointments
- Plan, coordinate, and facilitate all major enrollment events including visit days, admitted student events, registration days, counselor updates, program-specific sessions, FAFSA workshops, yield and anti-melt programs, specialized camps, transfer sessions, and group visits
- Recruit, hire, train, and supervise student tour guides; manage student worker budget, scheduling, contracts, and payroll
- Utilize Slate's Events module for registration, communication, and reporting; assess event effectiveness through data analysis
Team Leadership and Staff Development
- Assist the Vice President of Enrollment Management in daily management and development of the undergraduate admissions team
- Provide direct supervision to admissions counselors including performance management, professional development, and goal-setting
- Organize and deliver staff training on admissions best practices, campus visits, student counseling, academic programs, and Slate CRM functionality
- Guide the admissions team through the enrollment cycle, coordinate staff scheduling and time off, and co-lead weekly meetings
Recruitment and Enrollment Operations
- Actively participate in recruitment activities including high school visits, college fairs, and community events; manage assigned territory and enrollment goals as determined by staffing needs
- Serve on the admissions committee to review applications, make admissions decisions, and assign merit scholarships
- Maintain advanced proficiency in Slate CRM, serving as a resource for events module, communication plans, query building, custom reporting, and workflow automation
- Ensure timely processing and distribution of acceptance letters, inquiry packets, and admissions materials
- Identify operational gaps and develop strategic solutions; make recommendations for special student populations including re-admits and transient students
Cross-Campus Collaboration and Strategic Initiatives
- Build and maintain strong relationships with Athletics (coaches and Athletic Director) to support student-athlete recruitment and serve as primary admissions liaison to the department
- Collaborate with the Financial Aid Office to ensure accurate financial guidance, academic program directors and faculty for discipline-specific recruitment, and Student Success offices to support enrollment-to-graduation outcomes
- Manage admissions social media presence with weekly content on Instagram, Facebook, and Twitter
- Oversee Welcome Center operations and participate in campus-wide committees as assigned
Required
- Bachelor's degree from an accredited institution
- Minimum of three years of experience in higher education admissions
- Demonstrated supervisory experience with ability to mentor and develop staff
- Proficiency with Slate CRM including events management, communication plans, queries, and reporting
- Excellent organizational, project management, and communication skills
- Valid driver's license with willingness to travel for recruitment purposes
- Flexibility to work evenings and weekends as needed
- Commitment to the mission of Lourdes University
Preferred
- Three plus years of Slate experience
- Experience at an NAIA institution or with student-athlete recruitment
PHYSICAL DEMANDS AND WORK ENVIRONMENT
This position requires the ability to work in an office environment with extended computer use for CRM management, communication, and reporting. The role involves regular travel to recruitment events, occasional overnight trips, and the ability to work evenings and weekends. Physical demands include prolonged periods of standing during campus tours and events, lifting and setting up materials for recruitment activities (up to 25 pounds), and presenting to groups of varying sizes.
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