Marketing Engagement and Stewardship Manager

PRIMARY FUNCTION: The Marketing, Engagement & Stewardship Manager is a dynamic and creative professional

responsible for leading the Club’s marketing, digital fundraising and storytelling efforts. This role amplifies

BGCD’s mission through compelling communications, cohesive branding, and authentic storytelling that engage

the community, celebrate youth success, and inspire investment.

This position manages the Club’s digital voice and donor experience — from social media and giving campaigns

to stewardship and community events. The Manager will ensure that every message, image, and event reflects

BGCD’s values, advances awareness, and strengthens relationships with youth, families, and supporters.

ESSENTIAL JOB RESPONSIBILITIES:

Marketing & Communications

• Develop and execute an annual marketing and communications plan aligned with BGCD’s strategic

goals and capital campaign.

• Lead BGCD’s social media strategy and content calendar to highlight youth achievements, programs,

and community partners.

• Develop and manage a storytelling library of photos, videos, and quotes for use in communications and

fundraising.

• Partner with program staff to capture and share impact stories that showcase BGCD’s mission and

outcomes.

• Engage with followers online through comments, messages, and tags to strengthen community

connection.

• Develop and manage paid sand earned social and digital advertising campaigns to drive engagement

and giving.• Draft and design creative content including press releases, brochures, newsletters, event collateral,

and donor communications.

• Maintain brand standards and ensure consistency across all internal and external communications.

• Oversee the organization’s website content, ensuring accuracy and brand alignment.

• Ensure all written and visual materials align with BGCD’s voice, tone, and commitment to youth

empowerment.

Digital Fundraising

• Plan and execute online fundraising initiatives including Giving Tuesday, year-end giving, and seasonal

campaigns (e.g., meal kits, school drives).

• Collaborate with the Resource Development team to design digital campaigns that align with annual

revenue goals.

• Create and manage donor email journeys, appeals, and acknowledgments to inspire continued giving.

• Maintain and optimize online donation pages and giving platforms for ease of use and brand

consistency.

• Monitor and report on digital campaign performance using analytics tools to inform strategy and

improve ROI.

Special Events

• Plan and execute BGCD’s social strategy for major events such as Spark Great Futures and the

Community Breakfast.

• Oversee event promotion and post-event stewardship, including donor recognition and impact

communication.

Stewardship & Donor Engagement

• Create and implement an annual stewardship plan to deepen relationships with donors, partners, and

sponsors.

• Draft personalized acknowledgments, recognition posts, and impact stories to celebrate donor

contributions.

• Collaborate with the Director of Resource Development to ensure consistent stewardship touchpoints

throughout the donor lifecycle.

• Track donor communications, touchpoints, and follow-up actions to ensure timely and meaningful

engagement.

Collaboration & Teamwork

• Serve as a liaison between the Resource Development and Program teams to align marketing and

event efforts.

• Support internal communications and staff recognition initiatives.

• Collaborate with the CEO and leadership team to ensure brand alignment and storytelling accuracy

across all platforms..

RELATIONSHIPS:

Internal: Collaborate closely with the CEO, Director of Resource Development, staff, volunteers, and Board

members to support BGCD’s fundraising success and brand alignment.

External: Maintain oral and/or written contact with donors, prospects and others for the purpose of investor

cultivation, successful resource development, and raising the visibility and positive reputation of the BGCD.

PHYSICAL REQUIREMENTS/WORK ENVIRONMENT:

2Minimal physical effort required to sit, stand, bend, stoop, lift and walk. Maximum unassisted lift =

50lbs. Average lift less than 25lbs. Requires the ability to use a computer, various software and database

programs, keyboard, calculator, and typical office machines. Requires traveling by car to Club facilities and

community sites for meetings.

SKILLS/KNOWLEDGE REQUIRED:

• Bachelor’s degree in marketing, communications, public relations, or related field required.

• 5+ years of experience in marketing, social media management, event coordination, or fundraising

(nonprofit preferred).

• Proficiency in Canva, Adobe Suite, or similar design tools.

• Strong understanding of social media strategy, analytics, and paid advertising.

• Excellent storytelling, writing, and editing skills with an ability to adapt tone for various audiences.

• Proven ability to manage multiple projects simultaneously while meeting deadlines.

• Exceptional organization, creativity, and attention to detail.

• Excellent interpersonal skills and the ability to build and maintain effective working relationships with

Club staff, Board members, donors, community groups and other related agencies

DISCLAIMER:

The information presented indicates the general nature and level of work expected in this classification. It is not

designed to contain, or to be interpreted as, a comprehensive inventory of all duties, responsibilities,

qualifications and objectives required of employees assigned to this job.