Senior CRM & Marketing Ops (GoHighLevel) Contractor POST NUMBER: 462471
- Senior CRM & Marketing Ops (GoHighLevel) contractor.
- Build unified pipeline architecture
- Turn patient and provider journey maps into pipelines, fields, tags, and workflows.
- Rebuild the GoHighLevel data schema data dictionary to align with our unified data mart (BigQuery).
- Standardize tagging/UTMs/GA4 events and support integration with the new website (Builder.io Next.js).
- Lead working sessions to translate journeys into a clean GoHighLevel configuration (DTC B2B).
- Redesign fields, pipelines, and workflows; deprecate legacy clutter.
- Partner with web and data teams on form/event tracking, field mapping, and QA into BigQuery/Looker Studio.
- Document config and standards so the internal team can maintain it.
- Deep, hands-on GoHighLevel experience (pipelines, custom fields, tags, workflows).
- GA4 and GTM for event tracking and debugging.
- Comfort collaborating with teams using BigQuery (or similar) and modern web stacks (Next.js/headless CMS).
- Multi-location healthcare or behavioral health.
- Experience in HIPAA-adjacent environments and DTC provider/referral funnels.
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