Industrial Sales - Heavy Equipment

Catalyst Career Group
Columbus, OH

Job Description

Job Description

The Industrial Sales Executive is responsible for the sale, rental or leasing of all new and used Construction equipment and attachments. They are responsible for meeting customer’s needs and growing market share, while maintaining acceptable levels of gross profit and attaining sales unit targets.

Benefits Include:

  • $72,000 salary
  • $1300 Vehicle Allowance per month
  • OTE 1st year: $90,000 to $120,000
  • Full benefits

A Private Recruiting Service
Provided by Catalyst Career Group

To request an interview, press the "APPLY" Button below

Responsibilities Include:

  • Plan and organize a sales strategy that includes individual account plans to meet or exceed Company targets, and provide status reports to sales manager.
  • Demonstrate and operate heavy construction equipment to customers.
  • Maintain relationships with current customers to enhance sales and service potential and to increase loyalty, market awareness, and increase market share.
  • Establish relationships with new customers by contacting one new customer for every current customer.
  • Listen to current customer problems and understand all opportunities, unmet needs and reasons for dissatisfaction. Document the problem and respond quickly to offer solutions.
  • Work with customers and potential customers to fully understand their needs, wants, concerns, satisfactions and expectations by seeking information and opinions.
  • Based on customer needs, formulate value-selling based professional proposal. Quote and negotiate prices and credit terms, prepare contracts and record and close orders, provide trade-information as requested, and manage and maximize rental conversions.
  • Maintain a contact management type database for designated territory; maintain accurate and up-to-date call logs, prospects lists and mileage information.
  • Manage and control sales related expenses to assure proper margins and expense control.
  • Submit periodic reports detailing lost sales activities and evaluate the result of such lost sales.
  • Make it easier for the customer to do business.

Requirements Include:

  • College degree preferred, with undergraduate coursework in business, marketing, finance or related field.
  • Heavy equipment sales experience or equivalent experience.
  • Excellent teamwork, interpersonal, self-motivation and communication skills required.
  • Advanced computer and application systems skills required.
  • Or any equivalent combination of education, experience, skills and abilities that enable the individual to perform the primary duties of the position.

A Private Recruiting Service
Provided by Catalyst Career Group

To request an interview, press the "APPLY" Button below

Posted 2025-11-06

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